For over 20 years, Bill Strecker has helped businesses and organizations find their voice. He has been at the forefront of visual communication, branding and environmental design. He has designed and developed products that have been sold nationally and internationally. He has designed for national and international sporting events, Universities and Law Schools, non-profits, and many multi-million/billion dollar companies. His work has been seen in Whole Foods Markets, Rolling Stone, Transworld Skateboarding & Transworld Business, Tracks Magazine, on The Today Show and televised in over 130 countries.
Mission
To bring the best visual 'voice' to your organization, event, or idea. To build and maintain long-lasting brands with a genuine connection to their content and goals. Connecting with people through a seamless sense of visual engagement that compliments them and the environment these messages live in. To offer businesses and organizations the tools they need to succeed through consistent and well though out branding, asset management and design systems.
“The Boynton Beach community redevelopment agency is teaming up with the city’s Art in Public Places program to commission “Postcards from Boynton”. The first... a flowery tropical scene by artist William Strecker, is outside of city hall.”
DESIGN & CONSULTING SERVICES
BRAND OVERVIEW. Your company has an identity...is it effective? Does your potential and existing customer percieve your company as you think they do? Find out what your voice is through a Brand Overview. Our studio will complete a design and brand analysis, obtain market research, conduct focus groups, assess the state of your company identity internally & externally, and present recommendations to increase profit through optimal methods of visual communication.
BRANDING. You are starting a new venture and your company needs a voice. Bill Strecker and his team will craft, design and deliver a complete branding package, ensuring a strong start for your business. This includes logos, logtypes, icons, fonts, and colors for print and web. These will be presented within a set of brand guidelines your company can use to ensure effectiveness and consistency moving forward. This will also include market research and company analysis.
Re-BRANDING. This service combines the above two services to make your existing company interact with its customers in the most effective ways by redefining its brand components and other elements of visual communication. We will obtain market research, conduct focus groups, assess the state of your company identity internally and externally. We will work closely with your company CEO’s, Owners and/or Creative Departments. Our journey will lead us to propose and execute an approved plan to rebrand the company while maintaining and strengthening its core values to its customer base and beyond.
MUNICIPAL BRANDING. The city or town you represent has the opportunity to be unique in every way. Having worked with many municipalities, Bill Strecker and his team will craft, design and deliver a complete branding package for your town. This includes logos, logtypes, icons, fonts, colors for print and web. It will also include design systems & templates for promotional material and in-town graphics like brochures, town reports, light-post banners, and advertisements. These will be presented within a set of brand usage guidelines your municipality can use to ensure effectiveness and consistency moving forward. This will also include research and analysis of your town and the surrounding areas.
EXPERIENTIAL/ENVIRONMENTAL DESIGN. Does your business or orginazation need large scale visuals designed throughout an environment? Our studio will concept, direct and design your project. We also work with top quality vendors that produce museum quality work. Proudly display your company history, timelines, offered service, museum installations and tradeshow environments.
AD-HOC PROJECTS. Don’t see what youre looking for? Or your company may need just a portion of the services you see here. We are available for singular projects as well. Offering expertise in Branding, Creative Direction, Experiential Design, Private label & Packaging Solutions, Design Systems and more.
CONSULTING. Have Bill Strecker, a design and branding expert, on-site up to 3 days at a time. Your company or organization will have the opportunity to work one on one, gain insight and knowledge on branding and visual communication. This can include employee workshops and lectures. Complete smaller projects and overviews with deliverables available at the end of the visit.